Cool ads for Clamper

30 08 2010

The art direction here is really awesome. It says on IBIA that Clamper is a technology company producing equipment to protect devices against voltage surges. The products connect the consumer’s appliances – TV, DVD, stereos, and computers – to a plug preventing the damage that might otherwise be caused when lightning strikes. The idea is simple but clear , and it was made even better by the way it looks. Too bad there isn’t a third one or some other media advertising. It could be fun to work on those. This was done by Filadelfia, from Belo Horizonte in Brazil.

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