Cool Beach Park ad

26 11 2009

There’s no genius idea on this one if there’s much of an idea there anyway but it’s made really appealing. The photography and the art direction are both awesome but it’s the copy that really makes it for me, even though this is a a translation from portuguese the idea still stands out. It makes you want to be there. I haven’t seen much great copy lately, even on ads with good ideas it’s been hard to find them. This is from the Brazilian agency Verve.

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